When a Portfolio Sits Between Markets – April Portfolio Review
Apr 21, 2026
This month’s portfolio review features Darlene May of Monashee Illustrations and Designs, who asked for an honest look at her work as she continues refining her direction as a surface designer.
Her portfolio opened up an important conversation around something many designers encounter: the moment when strong patterns are present, but the overall portfolio hasn’t quite settled into a clear market yet.
In this review, we walk through Darlene’s portfolio live and talk about:
- How color choices can determine whether a design fits a specific market
- Why motifs need to be immediately recognizable to buyers
- How unintended grids can affect usability in interiors and upholstery
- And why identifying a target market helps bring clarity to both color and design decisions
If you’ve ever wondered how buyers evaluate patterns when deciding whether they can actually use them, this review offers a behind-the-scenes look. Click here to watch Darlene’s full portfolio review.
If you’d like to be considered for a future free portfolio review, we’re selecting one artist each month throughout 2026. If you’re ready for clear, market-focused feedback (and open to having your work reviewed with the community), click here to learn more and apply.
If you’re feeling the nudge to go deeper, there are just a few days left to join the Studio Intensive. Click here to learn more and save your spot before doors close, and continue building a portfolio that’s ready for the right market.